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Explorant les preferències del consumidor de vi a Catalunya

Autor
Escobar, C.; Gil, J.M.; Kallas, Z.
Tipus d'activitat
Presentació treball a congrés
Nom de l'edició
2ª Jornada de Recerca en Enologia i Viticultura a Catalunya
Any de l'edició
2014
Data de presentació
2014-12-11
Llibre d'actes
Temari de la Jornada tècnica sobre la recerca en enologia i viticultura a catalunya
Resum
The international economic crisis, which began in 2007, has had a devastating impact on the Spanish economy. Consequently, there is been a sharp drop in consumption and fixed capital investment. An example of the impact of the economic crisis in the Spanish food market is the growth of private labels which have raised their market share during all this period. Political changes have also occurred in the recent years. In this context, our main goal is to determine consumers’ preferences towards...
Paraules clau
Consumer Preferences, Wine, Choice Experiments, Generalized Multinomial Logit Model.
Grup de recerca
CREDA - Centre de Recerca en Economia i Desenvolupament Agroalimentari

Participants