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How does music as a digital service affect consumer attitude and behaviour?

Autor
Myrthianos, V.; Vendrell, F.; Bustinza Sánchez, Óscar F.; Parry, G.
Tipus d'activitat
Article en revista
Revista
Universia business review
Data de publicació
2016-01-01
Volum
2016
Pàgina inicial
182
Pàgina final
182
Repositori
http://hdl.handle.net/2117/85148 Obrir en finestra nova
Resum
© 2016, Universia Business Review. All rights reserved. Digital technologies allow users to share files, which in some circumstances violates property rights and constitutes consumer misbehaviour. This form of behaviour, often called piracy, is cited as causing revenue loss to the creative industries. Existing empirical evidence is silent on consumer’s individual beliefs and their attitudes towards copyright infringement. A new concept dubbed the ‘Robin Hood’ tendency is developed as a qu...
Citació
Myrthianos, V., Vendrell, F., Bustinza Sánchez, Óscar F., Parry, G. How does music as a digital service affect consumer attitude and behaviour?. "Universia business review", 01 Gener 2016, vol. 2016, p. 182.
Paraules clau
Consumer survey, Digital service, Filesharing, Individual misbehaviour, Purchasing propensity

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