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How can SMEs benefit from big data? Challenges and a path forward

Author
Coleman, S.; Goeb, R.; Manco, G.; Pievatolo, A.; Tort-Martorell, J.; Reis, M.
Type of activity
Journal article
Journal
Quality and reliability engineering international
Date of publication
2016-10-01
Volume
32
Number
6
First page
2151
Last page
2164
DOI
https://doi.org/10.1002/qre.2008 Open in new window
Repository
http://hdl.handle.net/2117/100656 Open in new window
URL
http://onlinelibrary.wiley.com/doi/10.1002/qre.2008/abstract Open in new window
Abstract
Big data is big news, and large companies in all sectors are making significant advances in their customer relations, product selection and development and consequent profitability through using this valuable commodity. Small and medium enterprises (SMEs) have proved themselves to be slow adopters of the new technology of big data analytics and are in danger of being left behind. In Europe, SMEs are a vital part of the economy, and the challenges they encounter need to be addressed as a matter o...
Citation
Coleman, S., Goeb, R., Manco, G., Pievatolo, A., Tort-Martorell, J., Reis, M. How can SMEs benefit from big data? Challenges and a path forward. "Quality and reliability engineering international", 1 Octubre 2016, vol. 32, núm. 6, p. 2151-2164.
Keywords
Predictive analytics, data science, maturity model, skills shortage
Group of research
ADBD - Analysis of Complex Data for Business Decisions

Participants

  • Coleman, Shirley  (author)
  • Goeb, Rainer  (author)
  • Manco, Giuseppe  (author)
  • Pievatolo, Antonio  (author)
  • Tort-Martorell Llabres, Javier  (author)
  • Reis, Marco Seabra  (author)

Attachments