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A discussion on the selection of prototypes for kansei engineering study

Author
Marco-Almagro, L.; Tort-Martorell, J.; Schütte, S.
Type of activity
Presentation of work at congresses
Name of edition
KEER 2016 - Kansei Engineering & Emotion Research Conference
Date of publication
2016
Presentation's date
2016-09-01
Book of congress proceedings
KEER2016. Proceedings of the Kansei Engineering and Emotion Research Conference
Repository
http://hdl.handle.net/2117/103960 Open in new window
Abstract
One of the steps in a kansei engineering study is the evaluation of prototypes by users. Usually, the participants in the study give ratings to each one of the prototypes either using a semantic differential method or a Likert scale. Normally, the number of prototypes that can be rated is limited due to the following two reasons: (1) cost (the more prototypes to be prepared, even if they are simple mock-ups, the more expensive the study will be), (2) time needed for the evaluation (having too ma...
Citation
Marco-Almagro, L., Tort-Martorell, J., Schütte, S. A discussion on the selection of prototypes for kansei engineering study. A: Kansei Engineering & Emotion Research. "KEER2016. Proceedings of the Kansei Engineering and Emotion Research Conference". Leeds: 2016.
Group of research
ADBD - Analysis of Complex Data for Business Decisions

Participants